知之非艰，行之惟艰——杰仕达公司价值观重塑之路
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2017-12-05
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2017-12-05
作 者：闫淑敏 赵婷婷 扬小丽
案例名称：知之非艰，行之惟艰——杰仕达公司价值观重塑之路
案 例 库：中国管理案例分享中心
入库时间：2017
备 注：2017年“百优”
摘 要：作为R集团在中国境内的全资子公司，杰仕达公司进入中国已10余年，如今已经成长为中国助听器行业的领跑者，更是R集团亚太区的战略发展核心。2016年初，迫于企业内部运营机制存在的问题以及未来战略发展的需要，杰仕达公司选择进行价值观重塑。本案例通过描述杰仕达公司的价值观重塑历程，分析影响价值观管理过程的因素，探讨如何确立适合企业生存发展的核心价值观，以重塑企业的精神面貌，提高企业运作效率，培育企业核心竞争力。
