- PhD,Université Aix-Marseille, Doctor in Management Science
- PhD Université Paris IX – Dauphine[EeJB1]
- ESSEC Diploma
RESEARCH INTEREST Topics
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- Consumer Behavior
- Marketing
- Marketing Strategy
- Pricing
Industries
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- Public Sector
- Tourism & Food Industry
Geographical area
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- Europe
- Asia
CURRENT RESEARCH
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- Consumer Behavior
- Marketing of Public Organisations
- Pricing Strategies
Management Activities
- Currently academic reviewer EQUIS and EPAS, EFMD
- 2007-2009 Director for Asia, CCIP Education Division
- President of the Board, CFVG
- Deputy Director General, ESCP-EAP
- Executive Dean,ESCP
- Dean of Faculty, ESCP
- Founder and Director of the Executive MBA, ESCP,
- CEO Agriouest
- Dean of Faculty, ESCP
- Associate Dean for Research, ESCP
- President, French Association of Business Schools
- President, French Marketing Association
- Member of the editorial committe Recherche et Applications en Marketing, Politiques et Management public