Work Experience

• 2019/4-:  Assistant to Dean, Director of Personal Management Office, School of Economics and Management, Tongji University
• 2014/4-2019/4: Assistant to Dean, Director of Alumni and Corporate Relations Office, School of Economics and Management, Tongji University
• 2002/8-2014/4: Assistant to Dean, Director of EMBA Center, School of Economics and Management, Tongji University
• 1992/8-2002/7: Graduate School, Tongji University
• 1988/9-1992/7: Graduate School, East China Normal University

International Experience

• 2001/01/04-2001/06/11: Visiting scholar, University of Texas at San Antonio, US
• 2003/09/27-2003/10/19: Study trip, Grenoble École de Management, France
• 2004/04/23-2004/05/08: Study trip, HHL Leipzig Graduate School of Management, Germany
• 2005/03/27-2005/04/10: Study trip, University of California, Berkeley, US
• 2006/09/26-2006/10/09: Study trip, University of California, Berkeley, US
• 2007/10/30-2007/11/13: Study trip, Stanford University, US
• 2009/07/09-2009/07/23: Study trip, HHL Leipzig Graduate School of Management, Germany
• 2010/05/01-2010/05/13: Study trip, Stanford University, US
• 2011/11/20-2011/12/05: Study trip, HHL Leipzig Graduate School of Management, Germany
• 2019/10/25-2019/10/29: Eduniversal World Convention, Bangkok, Thailand
• 2019/11/25-2019/11/28: QS Asia-Pacific Professional Leaders in Education Conference & Exhibition, Fukuoka, Japan

TEACHING AND RESEARCH FIELD

• Organization Behavior
• Business Ethics
• Marketing

RESEARCH

Sponsored Research Projects

• Research on Influential Users in Social Network and Influence Mechanism of New Product Diffusion by Humanities and Social Sciences Program of China’s Ministry of Education，2018
• A Survey on the Construction Status of Beautiful Villages in Shanghai, Decision Consulting Research Special Project by Shanghai Municipal Government, 2018
• Research on Housing Status and Improvement Mechanism of Shanghai’s Imported Talents by the Development Research Center of Shanghai Municipal Government, 2017
• Study on the System of Sponsorship, Shanghai Philosophy and Social Sciences Planning Issue, 2010
• Analysis into the Impact Pattern and Operation Mode Shanghai World Expo Exerted on the Development of Local Economy, Shanghai Decision-making and Advisory Research Project, 2003

Selected papers

• Lakshman Chandrashekhar, Li Wang, Atanu Adhikari, Guoping Cheng(2020).Flexibility oriented HRM practices and innovation: Evidence from China and India, The International Journal of Human Resource Management, forthcoming.
• Li Wang, Mototaka Sakashita, Guo-ping Cheng, Jun-zhe Ji, Ya-ting Zhang(2020). The effect of regulatory focus on customer citizenship behavior in a virtual brand community: The role of online self-presentation and community identification. Journal of Consumer Behavior,https://doi.org/10.1002/cb.1888.
• Guoping Cheng,Rong Chen,Li Wang(2020).The Effect of Social Capital in Virtual Community on Customer Citizenship Behavior: From the Perspective of Psychological Ownership, Statistics & Information Forum,2020(11):121-128

Books

• Cheng guoping, Qin Zhihua. Organization Behavior, Northeast University of Finance and Economics Press, 2018.
• Ding yulan, Cheng guoping. Human Factors Engineering, Beijing Institute of Technology Press, 2012.
• Cheng Guoping. Supporting Point-Report on China EMBA Adolescence, Xinhua Publishing House, 2008.

Enterprise Experience

• Independent director of Huaxin Futures

• “Outstanding worker” by Education Development Fundation of Tongji University, 2019
• “Shanghai Excellent Social Science Popularizer for the year of 2016-2017” by the Shanghai Federation of Social Sciences, 2017
• “Outstanding Contribution award for MBA Education Management” by China’s MBA Education Steering Committee, 2009