2016年5月17日至7月29日，来自德国莱茵河畔路德维希港学院的22名SAP-BASF国际管培生，在我院参加了为期近3个月的信息技术管理培训。此次培训是自2009年双方开始合作以来的第8个年头了，我院在合作中不断改进教学安排及内容，该项目已然成了为企业定制的高质量明星项目。
SAP是总部位于德国沃尔多夫市的全球最大的企业管理和协同化电子商务解决方案供应商、全球第三大独立软件供应商； BASF是全球最大的化工公司，被美国商业杂志《财富》评为“全球最受赞赏化工公司”。在这两大杰出企业的联合支持和赞助下，其国际管培生培训项目于今夏再次登陆上海同济大学经济与管理学院。
参与培训的22名学生是由SAP（德国）、BASF（德国）和莱茵河畔路德维希港学院从900多名高中毕业生中严格选拔出来的精英学子。他们所参与的学习项目是为SAP和BASF定制化培养人才而设计的，期间，学校学习和企业实习交替式轮换。根据SAP 和BASF的人才培养需求，经管学院融入本学院的办学理念，旨在把该项目打造成一个理论和实践紧密结合的，融应用知识、批判性思维和沟通技巧为一体的，具有国际本土化特色的明星项目。咨询项目模块是本届培训项目的一大特色，也是新加入的模块。该模块摒弃传统的教学形式——教授、教室、书本、图书馆、考试，而是把学生们置于在一个真实的商业环境下，让他们自由地解决一个没有答案的真实案例。在此次项目中，22名国际管培生与10名经选拔脱颖而出的经管学子分成5个中外学生混合小组，经管学院的德籍教授Prof. Christiane Prange担任项目导师，为土生土长的中国新兴企业康品汇（一家社区生鲜连锁超市企业）做实战的案例分析并提供企业发展尤其是O2O战略的解决方案。这一项目不仅加强了学生们学以致用的实践能力、数据分析的硬技能和商务演讲的软技能；中外混组的安排更是锻炼了他们跨文化团队合作和沟通的能力。
（稿件提供：外事办公室）
附学生们的感受：
Nadjia Bolik
“I think the consulting project is a great chance for international and national students to gain more knowledge about the Chinese market as well as about methods to evaluate market situations. The fact, that one is working together with a real company creates additional value to this project. Since none of us ever worked on such a consulting project, it was a completely new situation to solve a problem from the beginning: Problem formulation, problem analysis and recommendations/solutions. Unfortunately, our solutions could not be directly adapted to KPH due to a lack of information regarding numbers. I am sure that the project could have been a bit more useful for KPH, if we got concrete numbers and points of reference.
All in all, I recommend the consulting project to future consultants – not only because of the enhancement of consultation skills, also because of getting in contact with Chinese students.”
Zhang Yujie
I highly recommend my future peers to participate in this consulting program. This program is a perfect opportunity for anyone who wants to have some practical, serious experience working with international professionals on local cases. Not only management consulting skills will you learn, but also life-lasting friendships with the group members which would be the treasure for your college life!
Laura Vollmer
During our semester abroad at Tongji SEM, we had the chance to participate in the Consulting Project, which was a great opportunity to apply our theoretical knowledge to a real company case. By that we could not only improve our practical and analytical skills, but additionally increase our knowledge regarding the Chinese market, consumption behavior and online grocery shopping. I really enjoyed the international team: By working together with our Chinese team members, we gained a deeper inside into the Chinese culture, as well as it was enhancing regarding the understanding of a new market in this (for us) completely new culture. I definitely can say I improved my skills in terms of intercultural understanding. I highly recommend this project to everybody who is interested in intercultural team work, applying theoretical skills to a real life case and getting a deeper understanding of the Chinese consumption and online shopping behavior.
LIU Jiaxi
The consulting project is a very good starting point for those who are interested in the consulting industry. It used a local company as the consulting objectwhich is totally different from the case study that we have in class. You will need to complete a comprehensive set of related document readings and to search up to date information in order to build up an industry image. Theworkload of the “pre-work” might be a little bit high, but it is defiantly worthy. By doing so, you will figure out how to do the effective data collection and what analyze framework is suitable for the specific case. Besides, the project will be guided by the professor with rich consulting experience. You can check your ideas with the professional and find out whether there is any logic loophole of how your conclusion was made. The most valuable thing of this project is that you can make a lot of foreign friend. They are friendly and sociable.If you are planning to work in an international corporation, you really should sign up for this project. Working closely with the foreign student can let you have a better understanding oftheir culture and mindset. In short, this consulting project is a valuable opportunity, which can bring you an unforgettable memory and rich knowledge.
