Employment

• 2022－Now: Assistant Professor, School of Economics and Management, Tongji University

Research Interest

• Virtual Reality
• Artificial Intelligence
• Economics of Information Systems
• Digital Economy

Publications

1. Zhenbin Yan,* Zixuan Meng, and Yong Tan. "Does Virtual Reality Help Property Sales? Empirical Evidence from a Real Estate Platform." Information Systems Research (2024): 1-20.
2. Zhenbin Yan, Qiang Wu,* and Xingchen Li. "Do Hirsch-type indices behave the same in assessing single publications? An empirical study of 29 bibliometric indicators." Scientometrics3 (2016): 1815-1833.

Conference Papers and Proceedings

1. Zhenbin Yan and Zhongyun Zhou. "Virtual Reality, Real Profits: Exploring VR's Influence on Sellers' Revenue and Bidders' Strategic Reactions in Online House Auctions." International Conference on Information Systems (ICIS). Association for Information Systems, 2024.
   (Best Paper Nomination)
2. Xiao Xiao, Kun Chen, and Zhenbin Yan. "Human Reaction to GenAI Threats: A Perspective of Protection Motivation Theory." Pacific Asia Conference on Information Systems (PACIS). Association for Information Systems, 2024.
3. Zhenbin Yan, and Zhongyun Zhou. " Navigating the Realm: The Impact of Virtual Reality on Sellers' Revenue and Bidders' Tactics in Online House Auctions." Conference on Information Systems and Technology (CIST). INFORMS, 2024.
4. Zhenbin Yan, Uttara Ananthakrishnan, Yingfei Wang, and Yong Tan. "Content and Composition: Understanding the Impact of Merchant Pictures on Market Performance." International Conference on Information Systems (ICIS). Association for Information Systems, 2020.
5. Zhenbin Yan, Zixuan Meng, and Yong Tan. "How Does Virtual Reality Matter? Evidence from an Online Real Estate Platform." International Conference on Information Systems (ICIS). Association for Information Systems, 2020.
6. Zhenbin Yan, Uttara Ananthakrishnan, Yingfei Wang, and Yong Tan. "How Do Different Types of Merchant Pictures Affect Online Market Performance? Investigating from the Picture Content and Composition Perspective." Conference on Information Systems and Technology (CIST). INFORMS, 2020.
7. Zhenbin Yan, Zixuan Meng, and Yong Tan. "Understanding the Impact of Virtual Reality on Sales: Empirical Evidence from an Online Real Estate Platform." Conference on Information Systems and Technology (CIST). INFORMS, 2020.

Working Papers

1. “Virtual Reality, Real Profits: How VR Reshapes Price, Bidding Competition, and Strategy Reactions in Online House Auctions” with Zibo Liu, Zhongyun Zhou, and Yong Tan
2. “Search with AI-Simulated Future State Visuals: Evidence from the Pre-Owned Housing Market,” with Shunyuan Zhang
3. “Your Brand Speaks Louder Than Product: Understanding the Operational Value of Online Retailers’ Cover Pictures,” with Jun Tan, Uttara Ananthakrishnan, Yingfei Wang, and Yong Tan

Patent

• "Tracking Loss: Converting Object Detector to Robust Visual Tracker." CN201811268263.5.

Journal Editorial Board Member

• Industrial Management & Data Systems

Conference Chair/Committee

• Tongji Information Systems Summer Workshop 2023, Co-Chair
• ICSF 2025, Program Committee

Conference Editor

• ICIS 2025, Associate Editor
• ICEB 2024, Associate Editor

• 2024, ICIS 2024 Best Paper Nomination
• 2022, Shanghai Pujiang Scholar