YANG Rui
Assistant Professor
Advanced Institute of Business
ryang@tongji.edu.cn
Research Interest：
Corporate Strategy, Emerging Technology, Entrepreneurship & Innovation, Venture Capital
Enrollment Requirements:
I invite Master’s and doctoral students in the fields of Strategic Management, Innovation Management, and Business Administration to apply.
Applicants should have a strong passion for scientific research and aspire to build a career in this field. They must demonstrate proficiency in artificial intelligence applications, possess statistical programming skills, and have a thorough understanding of academic research, along with relevant experience.
Students and research assistants who are interested in participating are encouraged to contact me via email.
- 2020 Ph.D. in Strategic Management and Organizations at University of California, Riverside
- 2013 M.B.A. in Finance and Entrepreneurship at University of San Diego
- 2010 M.A. in Labor Economics at Capital University of Economics and Business
- 2006 B.A. in Management at Capital University of Economics and Business
2021 – present, Assistant Professor at School of Economics and Management, Tongji University
REFEREED PUBLICATIONS：
- Yang R, Wang X, Yu R, & Zhan C. 2025. International Involvement of Managed Ecosystems: A Quasi-experiment of Foreign User Traffic to E-commerce Platforms amid Geopolitical Conflicts. Journal of International Business Studies. DOI: 10.1057/s41267-025-00815-w (UTD24)
- Yang R, Shaheer N, Wang Y, & Li Z. 2025. The Internationalization of Digital Cultural Content Creators on Global Social Media: Navigating Virtual Outsidership in a Borderless Space. Journal of International Business Studies. DOI: 10.1057/s41267-025-00789-9 (UTD24)
- Mak V, Seale D, Gisches E, Yang R, Cheng M, Moon M, & Rapoport A. 2018. The Braess Paradox and Coordination Failure in Directed Networks with Mixed Externalities. Production and Operations Management, 27(4): 717-733. DOI: 10.1111/poms.12827 (UTD24)
RESEARCH FUND
- Research on the Determinants of Market Consensus Structure on the Market Value Performance of Enterprises and Technologies. General Project of the NSFC, Principal Investigator, 2022 - 2025.
CONFERENCE PAPERS
- Yang R, Yu Q, Gong T, & Zhao Z. Open Letter and Open Source: How Ethical Advocacy Shapes AI Repository Forking on GitHub. Academy of Management Annual Conference, 2025. Copenhagen, Denmark.
- Wang X, Wang, J, Xia J, & Yang R. Courtship and Communication: CEO Twitter Post and Corporate Press Release in Predicting Acquisition Outcomes, Strategic Management Society Annual Conference, 2023, Toronto.
- Yang, R. Audience Coherence and Learning in Social Construction of Market Value: Evidence from DeFi. Strategic Management Society Annual Conference, 2021. Virtual Conference.
- Yang, R. Managing Technological Coherence and Institutional Conformity in Acquisitions. Strategic Management Society Annual Conference, 2020. Virtual Conference.
- Yang, R. Identity Consistency as a Signal of Resource Autonomy. Academy of Management Annual Conference, 2020. Virtual Conference.
- Yang, R. & Haleblian, J. The Impact of Acquisition on Changing Alliance Network. Academy of Management Annual Conference, 2019. Boston, MA.
- Yang, R. Using Acquisitions to Achieve Optimal Distinctiveness. Strategic Management Society Annual Conference, 2019. Minneapolis, MN.
- Yang, R. Value Transfer in Technology Acquisitions: Signaling from Startups’ Common-investor Network. Academy of Management Annual Conference, 2018. Chicago, IL.
- Yang, R. & Zheng, C. Balancing the Tradeoff or Stuck in the Middle? the Distinction of the ‘Distinctiveness’. Academy of Management Annual Conference, 2018. Chicago, IL.
- Yang, R. Balance of Power in Social Defense as the Determinants of Venture Exit Route. Strategic Management Society Annual Conference, 2017. Houston, TX.
- Yang, R. Acquire to Balance: The Effect of Positional Imbalance on Acquisition Behavior. Academy of Management Annual Conference, 2017. Atlanta, GA.
- Yang, R. Cross-industry Competitive Dynamics and Incumbents’ Defensive Capabilities. Strategic Management Society Annual Conference, 2015. Denver, CO
HONORS/AWARDS
- NSFC Grant (No. 72172105) 2021
- Best Paper Proceedings, Academy of Management (AOM) Proceedings 2019
- Best PhD Paper Finalist, Strategic Management Society (SMS) 2019
- Best Paper Runner-up, Strategic Management Society (SMS, Corporate Strategy IG) 2019
- Dissertation Year Grant, University of California, Riverside 2019
- Innovation and Entrepreneurship Award (UCR Office of Technology Partnerships) 2019
- AGSM Scholarship, School of Business, University of California, Riverside 2019
- Amnon Rapoport Endowed Ph.D. Research Award 2018
- Doctoral Fellowship, University of California, Riverside 2014 – 2019
- Dean’s Scholarship, University of San Diego 2011 – 2013
- Best Graduate Thesis, Capital University of Economics and Business 2010
- HRA Scholarship (by Association of Foreign and Chinese Enterprises) 2009
- Graduate Research Scholarship, Capital University of Economics and Business 2009
