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    • LI Nan
    LI Nan

    Assistant Professor, Advanced Institute of Business

    +86 021 65983055

    nanli88@tongji.edu.cn

    RESEARCH INTERESTS

    • Quantitative Marketing
    • Empirical IO
    • Structural Model
    • Causal Inference
    • Two-sided Market in Entertainment Industry

    EDUCATION EXPERIENCE TEACHING AND RESEARCH SERVICE AWARDS/RECOGNITION
    • Ph.D.    University of Rochester, Business Administration
    • M.S.      Southeast University, Economics
    • B.A.      Guandong University of Foreign Studies, English

    Jul. 2019 ~ present, Assistant Professor, Advance Institute of Business, Tongji University

    Refereed Journal Publications:

    • Avery Haviv, Yufeng Huang and Nan Li (李楠), “Intertemporal Demand Spillover Effects on Video Game Platforms”, Management Science, 2020.

    Presentations:

    • “Intertemporal Demand Spillover Effects on Video Game Platforms”

    -Marketing Dynamics Conference, HKUST, 2017

    -Marketing Science Conference, Fudan, 2016

    • “The Effect of Expanding and Sharing Intellectual Property Rights”

    -Marketing Dynamics Conference, Maryland, 2019

    Research Project:

    Research on the management strategy of mobile application platform for imitation application, Shanghai Pujiang Program, 2020.11.30~2021.10.31

    • Fellow, Marketing Science Doctoral Consortium, Fudan University, 2016
    • Simon Business School Ph.D. fellowship, 2013-2018
    X Thank you for your interest in Master of Global Management, Tongji University!