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Vneed: New Business Model Activates Consuming Behaviors

Thu, Nov 29, 2012

Vneed, is an entrepreneurial team, set up by four young people from SEM, Tongji University: Zheng Zihao, Wang Liya, and Wang Wenzheng from 2009 Information Management and Information System Program and Yang Anqi from 2009 Construction Management Program. In a special TV show for the 8th Challenge Cup Chinese College Students Entrepreneurship Competition Final, they introduced the history of their team: since the beginning, they have been committed to establishing the most professional e-commerce platform for C2B education. By their efforts, they won the Special Award in the 2011 National Challenge for E-Commerce and other awards.

Among the large population competing fiercely to survive in enterprise establishment, what are the advantages of college graduates? The answer from Vneed is: “to be in the market and to be sensitive to the demands. Our advantage is to keep up with the times and to be observant of opportunities.” Vneed adopts a new business model, that is what they sell are not the tangible goods, but the service catering to the consumers’ needs. Also, they combed the team’s developing process: in the early stage, it provided various services for ordering tickets, signing up for extracurricular classes, etc; and in the middle stage, it also provided goods and services for daily life, such as book and building materials purchasing.

Reported by Newspaper for Chinese Youth:
https://zqb.cyol.com/html/2012-11/28/nw.D110000zgqnb_20121128_2-T03.htm

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